“We built this because we went through misaligned partnerships ourselves”
From breakdown to breakthrough
The Fracture
Both of us had cofounding experiences that looked promising at the start but broke down under pressure.
The Search
We searched for support that spoke to the relationship itself - not just individual coaching - and found almost nothing designed for cofounders.
The Gap
Most help on the market focuses on personal development or performance, not the real dynamics between two people trying to build a company together.
The Wall
The few coaches who specialise in this work are hard to find and even harder to access, especially those who also understand the operational demands of a startup.
Months of conversations
We spent months speaking with people who understand this problem deeply.
Expert interviews
Experienced coaches who specialise in founder relationships
VC conversations
Early-stage investors who repeatedly watch teams fall apart
Founder stories
Founders who have lived through the same fractures we faced
A platform built from lived experience as much as professional knowledge: a way to spot tension early, understand the relationship in a structured way, and create the clarity most teams only reach after a crisis.
“Our aim is simple: to give cofounders the support we wished we had when we needed it.”
Your Turn
Ready to ALIGN your partnership?
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